Outsourcing to the Philippines

J at Filipination.com | Marketing | Tuesday, April 13th, 2010

More business people are looking to the Philippines for potential outsourcing projects. It looks like the Filipinos’ ability to communicate in English makes them attractive to prospective employers from the United States, Canada, and Australia.

Here are some virtual assistant of VA skills people are interested in…

Employers will mostly expect Filipino VAs to know how to use Microsoft Office (MS Word, MS Excel, MS PowerPoint). Also, the ability to surf the internet is a very basic requirement.

When it comes to English communication skills, writing will be more important than speaking skills, unless the VA is needed to produce videos with voiceovers, or the employer needs to regularly communicate verbally via Skype or VoIP.

In the area of Marketing, VAs who are adept in the following will have an edge:

  • Advertising
  • Blogging
  • Branding
  • Copywriting
  • Email Marketing
  • Google AdSense
  • Google AdWords
  • Google Webmaster
  • Online Research
  • Recording Audio
  • SEO / search engine optimization
  • SEM / search engine marketing
  • Social Media Marketing
  • Video Marketing

On the technical side, here are the skills employers are looking for:

    Audio / Podcasting
    Autoresponder Set-up
    Backing up of MySQL Databases
    Ebook Production
    Graphics Design
    Google Analytics
    WordPress (installation, plugins)
    Membership Site Scripts
    Video Editing

Among the desired General and Administrative skills are:

    Email and Customer Support
    Data Entry
    Time Management

In the case of SEO services, Filipino VAs desire anywhere from P15,000 to P40,000 per month. For writing services, Filipino VAs quote anywhere between P5,000 to P20,000 monthly (or $4 per 400-word article).

Given the current online business environment, internet marketers are expanding their businesses by outsourcing online business tasks to virtual assistants in the Philippines.

One way of helping this growing business is by providing online training to Filipinos interested in a home-based business, so that they can enlarge their skill set and become more attractive to overseas employers in the process.

Here’s an example of a growing community of virtual workers in the Philippines: OnlineJobsPH at Facebook

1 Comment »

  1. A Virtual Assistant bring reliability, competence, creativity and other great characteristics to your business without the insane costs.

    Comment by Bob — May 20, 2010 @ 9:58 pm

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